Sound is crucial to a good video. Yes, you read that correctly. Sound is a very powerful tool when you’re building TV commercials or online videos. It may seem subliminal, but a video campaign without a well thought out sound design will fall flat. These are the details that our producers and audio experts pay close attention to when producing your videos.
Whether it’s the announcer voice, the right music or sound effects; each piece of the audio track is crucial to the experience we create for the viewer. Just imagine a blockbuster movie without sound effects or music…. chances are it would feel flat and lack the same emotional impact.
Our founder started his career in radio advertising, so we still produce a good number of local, regional and national radio commercials. This includes audio ads for streaming radio like Pandora, Spotify etc. One of the other benefits of having our roots in radio, we have access to hundreds of national male and female voice talents. We are able to partner with the same voice talents you hear on national TV and radio commercials and then utilize them for our local and regional clients at a discounted rate. This is another differentiator between us and other video production companies in the Boston area.
In addition, our team has 20 years experience creating audio flags and custom jingles for local, regional and national clients. You can close your eyes, but you can’t close your ears. Many of our client’s slogans are remembered by hundreds of thousands of people because it unknowingly got stuck in their head thanks to the power of echoic retention. This is something we’ve studied for years, so if you need help with an audio flag or jingle, you’ve come to the right place.