Too often, companies overspend on creative and leave strategy behind. An easy mistake to make. But, what if – instead of spending six figures to drive traffic to your website – you make a relatively small investment in strategic web videos? By doing this, you can dramatically improve the user experience, increase user interactions & time spent on your site, as well as improve conversions & overall ROI.
Here are some ways to improve your marketing efforts by simply adding a well-produced video: